The Startup: A New Musical Satire on Big Tech Debuts in NYC

The Startup is a comedic new musical that follows Chip Cooper, the optimistic CEO of a rising tech company, and his idealistic team as they scramble to save their business when funding runs dry. Built on a promise to protect consumer privacy, Chip’s decision to bend the rules sets off a chain of unexpected consequences, unfolding in a sharp, witty exploration of influencer culture, social media obsession, and the high stakes of data in the modern tech world.

The Startup turns modern tech culture into a musical playground. From pitch meetings gone hilariously wrong to ethical debates disguised as show-stopping numbers, the show explores hustle culture, big promises, and our complicated relationship with data while also asking what it truly means to hold big tech accountable. Ultimately, it celebrates the idea that heart and integrity still matter, even in a digital world.

“I created The Startup to explore the impact technology is having on our society and on humanity as a whole,” said Patrick McAndrew, who wrote the book, lyrics, and co-wrote the music with composer, Kevin Mucchetti, for the show. McAndrew is also working as lead producer for the workshop production. “It may sound cheesy, but I believe laughter wakes up our souls. Through music, humor, and the characters’ journeys, I hope audiences leave the theater having had a great time and also thinking more critically about their own relationship with technology and the human experiences it can pull us away from.”

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